Khvicha Kvaratskhelia Stars in New adidas Campaign

Khvicha Kvaratskhelia stars in the campaign for adidas SPZL F.C.’s Fall/Winter 2026 collection.

The Paris Saint-Germain and Georgia forward has worked with adidas since February 2024, when the brand introduced a special edition of the Predator 24 in a colorway designed for him. This time, Kvaratskhelia appears in the brand’s off-pitch clothing.

Gary Aspden created SPZL F.C. around football and the style associated with it. The project launched in 2024 with Jürgen Klopp as its first campaign star. Kvaratskhelia now takes over for its third collection.

The clothes come mainly in dark colors and include retro football shirts, tracksuits and other classic sportswear pieces. The collection will be released on September 25 in limited quantities through adidas CONFIRMED, adidas Originals stores and selected retailers.